1
Sign in and pick the buyer account
Sign in at app.semicola.com. If you belong to several accounts, use
the account selector in the top bar. Semi’s home greets the active account, for example “Let’s
drive revenue for Wrenfield Coffee Co.”
2
Accept terms and choose a plan
An organization admin accepts the terms and picks an IU plan under Settings → Plan &
billing. Until then, launches are limited to sandbox. See How IU billing
works.
3
Add an advertiser
Say “add an advertiser” or call
open_add_advertiser. Enter the brand domain; Semicola looks up
the brand card. Confirm the primary currency, markets and channels. Start with sandbox on
while you learn. See Advertiser.4
Choose your sellers
“Show me where I can advertise” opens the Sellers page. Include the sellers you want briefs to
reach, and finish any account mapping a seller asks for. See Connections.
5
Brief a campaign
Describe the campaign in a sentence or two. Semi confirms the budget and currency, creates a
draft and asks sellers for proposals. See Product discovery.
6
Add creatives and review
Build or upload creatives, attach them, then open Review & go live to see the plan, staged
buys, format coverage and any blockers.
What get_status says along the way
get_status reports readiness for the active account, with a blocker for each unfinished step and a
next action that usually names the tool to call. Agents should read it at the start of a session and
after every setup change.