Approvals & reviews

When a gate in AI Business Rules is set to review, incoming media buys and creatives wait in Approvals & operations until a person decides. Ask “What’s waiting on me?” or call open_approvals.

What each item shows

Part	Contents
Request	The buyer, advertiser, products, flight, budget and, for creatives, the rendered asset.
Kind	`create` for a new buy, `update` for a change to a live buy, or a creative review.
Evaluation	The advisory verdict (Clearly on policy, Needs a look or Clearly against an explicit rule), the recommendation, and each check with its result.
Reviewer notes	Your notes. On rejection they become the reason the buyer sees.

The evaluation is advice. It never approves or rejects on its own, and a fresh evaluation never changes an item’s status.

Deciding

Approve or reject in the page, or with decide_approval:

decide_approval

{
  "approvalId": "appr_01JB7R2M4N6P8Q0S2T4V6X8Z0A",
  "decision": "rejected",
  "reviewerNotes": "We cannot run alcohol creative on our family programming. A non-alcohol variant would be welcome."
}

decide_approval always asks the person to confirm before it acts.

What happens next

Approved: the buy is forwarded to your inventory source. The outcome is recorded (all completed, all submitted, partial, or failed), and the buyer’s side moves to active once the source accepts.
Rejected: the buyer’s AdCP task ends as rejected, with your notes as the reason.

Items waiting too long raise an aging notice, so buyers are never left pending without anyone knowing. If nobody eligible can approve, items stay held; they are never auto-approved.

Media buys on your storefront

open_media_buys_page lists every buy on the storefront, most urgent first. open_media_buy_timeline shows one buy’s stages (received, screened, decided, forwarded, accepted, delivering) with timestamps and where it is stuck.

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Approvals & reviews

What each item shows

Deciding

What happens next

Media buys on your storefront

​What each item shows

​Deciding

​What happens next

​Media buys on your storefront

What each item shows

Deciding

What happens next

Media buys on your storefront